It's time again for a Viewer Mail show. Viewer Alex has a question regarding promoting his products using Adwords and Shopping Marketplaces. He is having trouble "getting seen" due to the unique products he imports and sells. We discuss things a merchant can do to "work their niche" rather than be lost in a see of products. Have a look at Alex's stuff: blue-macaw.com

Basic information on understanding and interpreting your web stats. Understanding web stats can show you things that will help you improve your site and it's user experience.

An introduction to our new show all about ProStores. Ben and Eric will discuss particular features of ProStores and include helpful tidbits like screen-casting and such. Welcome.

A few tips on getting your store ready for the holiday season - specifically, Sales tax and shipping issues you may experience.

This episode is nothing more than an update to let you all know that we are still here. We thought we would keep you informed of what we have been doing and where are going. We rant a little about video production, finding the time to produce the show you want and some other meaningless drivel. The moral of the story is... more eBiz e-commerce podcast coming soon...

Now that you are running an online store, have you considered using eBay Auctions to get in front of millions of shoppers?  We discuss some issues to consider; Ben talks about script.aculo.us JavaScript Libraries; Eric shares a must read article from A List Apart.

Now that you are running an online store, have you considered using eBay Auctions to get in front of millions of shoppers?  We discuss some issues to consider; Ben talks about script.aculo.us JavaScript Libraries; Eric shares a must read article from A List Apart.

In this episode, we discuss email marketing - the how to and why do and should not issues that most online store owners need to know.  We also briefly discuss options to email marketing if you would rather take a different route.

Ben reviews some applications you can use to conduct an email marketing campaign the right way - phplist and Constant Contact. Eric takes a quick look at the Web Developer Extension that anyone responsible for a web site should use.

In this episode, we discuss email marketing - the how to and why do and should not issues that most online store owners need to know.  We also briefly discuss options to email marketing if you would rather take a different route.

Ben reviews some applications you can use to conduct an email marketing campaign the right way - phplist and Constant Contact. Eric takes a quick look at the Web Developer Extension that anyone responsible for a web site should use.

Round Table Discussion:
Shopping Marketplaces - Why and how to use them.

Ben has some very useful site to peruse and use daily for code, reading or just inspiration.

Eric take a look at Lightbox JS v2.0 as a quick easy way to provide multiple image views for products.

Round Table Discussion:
Shopping Marketplaces - Why and how to use them.

Ben has some very useful site to peruse and use daily for code, reading or just inspiration.

Eric take a look at Lightbox JS v2.0 as a quick easy way to provide multiple image views for products.

In this season 2 opener: Ben and Eric discuss the Top Ten Make or Breaks for your ecommerce store, Ben offers up a simple usability tip and Eric reviews a light shell.

Top ten make or breaks for your store; a simple tip from Ben; and a light shell review.

We lost three shows due to sub-par audio. We upgraded our mic pre-amp with this beauty from Roland.  Reasonable price, high quality.  We will be using this to redo three complete shows. Hang in there for Season 2 coming soon...

Video podcast (sometimes shortened to vidcast or vodcast) is a term used for the online delivery of video on demand video clip content via Atom or RSS enclosures. The term is an evolution specialized for video, coming from the generally audio-based podcast and referring to the distribution of video where the RSS feed is used as a non-linear TV channel to which consumers can subscribe using a PC, TV, set-top box, media center or mobile multimedia device).

From a web server, a video podcast can be distributed as a file or as a stream. Both methods have their advantages and disadvantages. Downloading complete video podcasts in advance gives the user the ability to play the video podcasts offline on, for example, a portable media player. Streaming allows seeking (skipping portions of the file) without downloading the full video podcast, better statistics and lower bandwidth costs for the servers; however, users may have to face pauses in playback caused by slow transfer speeds.

A podcasting client may work with a separate, or integrated player. One such example of the latter is iTunes, which is an unusual case of a web feed aggregator being added to a media player rather than vice versa.

Vodcasting (Video Podcasting) took off in the Netherlands, for several reasons. First, over 60% of the Dutch have broadband Internet of 1 Mbit/s and faster so there's a large potential audience for on-demand video services. Second, vodcasting was pioneered and promoted by Dutch streaming specialists at vodcast.nl. Video blogging was promoted by xolo.tv from Amsterdam.

Following suit in August 2005 with the launch of a Philippine-based infotainment program called HIT.

Channeling of on-demand content has major benefits for both publishers and subscribers. Publishers can still bundle content for their audience. Subscribers can consume content on-demand and don't need keyboard or mouse interfaces to choose channels and items, much similar to zapping through regular TV stations, and new episodes show up automatically, so the technology is ideal for on-the-go (portable media players and mobile phones) and living room mass media consumption (TV), as demonstrated by the pioneers at vodcast.nl. Apple's Front Row media center application is the first to support this technology.

Prosumers are using this technology as well, but for completely different purposes: mainly targeting desktop and offline (iPod/Zune) use, and call their efforts video blogs, vlogs, vlogging and vcasts, which are easily mistaken for but are not the same as Video podcasts.

Source: WikiPedia